Karen Spiegelthal
Vice President, Marketing
Karen Spiegelthal
Vice President, Marketing
As VP of Marketing, Karen develops and implements marketing strategies in support of Management Concepts strategic plans and corporate objectives.
Before joining Management Concepts, she led all aspects of branding and customer acquisition for Kit Check, a late-stage, growth-oriented pharma-tech startup. Formerly, she led the marketing efforts as a VP of K12, where she nurtured the brand for 14 years — from its infancy, through IPO, and beyond — with accelerated demand creation consistently supporting high-growth trajectory and category ownership objectives.
As Senior Director of Marketing for $1.8 billion Aether Systems, a communications and wireless enablement company, Karen was wholly responsible for end-to-end demand creation and led integration of marketing data and staff during multiple acquisitions. And early on, as Marketing Manager of UNICOM Government Inc. (formerly GTSI), she was responsible for building the marketing database, collateral, and campaigns for the $1 billion company, which had once been the largest value-added reseller serving the Federal Government.
Karen was awarded a Bachelor of Science degree in Business from The Johns Hopkins University.